Send to Scheduling stages it on the Schedule tab, where you pick Instagram and/or Facebook and post now, drop it in a slot, or set a time. If text or the TBI mark is on, the video is processed in your browser first (it runs at video speed, a 60s reel takes about a minute). Publishing then takes the networks a couple of minutes — the queue handles the waiting.
Spec notes: Facebook Reels must be 3–90s and 9:16 or Facebook rejects them; Instagram takes 3s up to 15 min. The staged video file is cleaned up automatically after it posts everywhere.
TBI Admin
Story suggestions
Drafts the engine wrote from recent stories. Edit any one in place, then Send to Scheduling to move it to the Schedule tab (Buffer wiring arrives in Phase 3). Discard the rest.
Image / Video
Build a card from a crawled story, start a custom post from your own photos, or upload a reel. Everything here can go to Instagram and/or Facebook (TikTok later) — Send to Scheduling drops it in the Schedule tab's Staged list, where you pick channels and timing.
1 · Photo
use the story's image — full quality
2 · Headline
3 · Headline font
4 · Format & layout
A blank slate. Upload your own image — or several for a carousel — optionally drop the red TBI circle on top, write or AI-draft the caption. No black box, no badge unless you add them.
1 · Photos
1 image posts as a single, 2–10 as a carousel
2 · Format
4 · Red TBI circle
5 · Caption
Upload a finished vertical video and send it out as a Reel on Instagram and Facebook. Best results: 9:16, up to 90 seconds (Facebook's limit; Instagram allows longer), MP4, under 50MB. Text and the TBI mark below get burned into the video before posting, so they show on both networks.
MP4 or MOV, up to 50MB
1 · Caption
2 · Text on the video
3 · Red TBI mark
4 · Cover (Instagram)
5 · Instagram options
6 · What happens next
Spec notes: Facebook Reels must be 3–90s and 9:16 or Facebook rejects them; Instagram takes 3s up to 15 min. The staged video file is cleaned up automatically after it posts everywhere.
Jokes & questions
Standalone engagement posts drafted from your series — recurring bits like “Being in SF means…” or a weekly question. Generate a batch, edit any in place, then Send to Scheduling to queue them in Buffer. Define the series at the bottom.
Series
Key is a short id, kind picks joke vs question, brief tells the engine what each item should be. Saved to
social_config; the daily run drafts a batch per series on your cadence.Schedule
Compose once, pick channels, and post now or schedule into your posting times. Everything lands in one queue, shown once with the networks it goes to.
Settings
Every adjustable knob. Saved to
social_config. The voice prompt is the stable system prompt the engine uses (prompt-cached).Connections
Spend (estimated)
Engine
Automation switches
Story crawl
Instagram
Jokes & questions